The Thermalright Frozen Prism 360 is the objective winner of this comparison, securing more individual specification victories than the DeepCool LS720 360mm. While the DeepCool LS720 360mm holds a notable 25% advantage in TDP rating, the Thermalright Frozen Prism 360 provides a more significant overall value proposition. Its most impactful advantage is a 43% better MSRP, making it the more cost-effective choice based on the provided specifications.

Users prioritizing maximum thermal headroom for high-wattage processors should select the DeepCool LS720 360mm to leverage its superior TDP rating. Conversely, budget-conscious builders who want a 360mm cooling solution should choose the Thermalright Frozen Prism 360. By opting for the latter, these users capitalize on the 43% advantage in MSRP while still benefiting from a cooler that outperformed its competitor across the majority of the measured specifications.