The Arctic Liquid Freezer III Pro 360 A-RGB is the objective winner of this comparison, securing a lead in two out of four measured specifications. Its most significant advantage is a 27% improvement in noise level compared to the competition. By outperforming the DeepCool LT720 360mm in key metrics while maintaining parity in the remaining categories, this cooler establishes itself as the more refined option for users prioritizing acoustic efficiency in their cooling solution.

Users who prioritize a quieter computing environment should choose the Arctic Liquid Freezer III Pro 360 A-RGB for its superior noise performance. Conversely, the DeepCool LT720 360mm remains a viable alternative for those who find the tied specifications sufficient for their build requirements. Selecting between these two components depends primarily on whether the significant noise reduction offered by the Arctic model is a priority for your specific system configuration.